Download PDF by Suzanne Mustacich: Thirsty Dragon: China’s Lust for Bordeaux and the Threat to

By Suzanne Mustacich

ISBN-10: 1622319184

ISBN-13: 9781622319183

ISBN-10: 162779087X

ISBN-13: 9781627790871

An inside of view of China's quest to develop into a world wine strength and Bordeaux's try to grasp the thirsty dragon it helped create

The wine retailers of Bordeaux and the emerging marketers of China would appear to have little in common—old international as opposed to new, culture as opposed to disruption, loyalty as opposed to potency. And but those groups have stumbled on their destinies intertwined within the conquest of recent markets, as Suzanne Mustacich exhibits during this provocative account of the way China is reshaping the French wine company and the way Bordeaux is making its mark on China.

Thirsty Dragon lays naked the untold tale of ways an inflow of chinese language funds rescued France's such a lot venerable wine zone from financial cave in, and the way the outcome used to be a chain of misunderstandings and crises that threatened the fragile infrastructure of Bordeaux's insular wine alternate. The Bordelais and the chinese language do company in response to assorted and infrequently incompatible units of principles, and Mustacich uncovers the competing agendas and little-known actors who're remodeling the economics and tradition of Bordeaux, whilst its wines are discovering new markets—and ever greater prices—in Shanghai, Beijing, and Hong Kong, with Hong Kong and London investors taking part in a pivotal role.
At as soon as a story of commercial skullduggery and fierce cultural clashes, experience, and ambition, Thirsty Dragon bargains a behind-the-scenes examine the demanding situations dealing with the world's most famed and prestigious wines.

Show description

Read or Download Thirsty Dragon: China’s Lust for Bordeaux and the Threat to the World's Best Wines PDF

Similar spirits books

Read e-book online Wine Investment for Portfolio Diversification: How PDF

After an extended and beguiling climb, the inventory marketplace dive of 2000-2002 positioned words like irrational exuberance and speculative bubble again into universal utilization and used to be a stinging reminder of the significance of portfolio diversification. monetary wizard Mahesh Kumar exhibits the best way to shield opposed to the inherent riskiness of the inventory industry whereas nonetheless reaping some great benefits of a ecocnomic portfolio in his new ebook Wine funding for Portfolio Diversification: How amassing tremendous Wines Can Yield better Returns than shares and Bonds.

Download e-book for kindle: I Drink on the Job: A Refreshing Perspective on Wine by Charlie Adler

Charlie Adler thinks conventional wine schooling should be grew to become on its head. A wine expert, overseas speaker, and head of a 20,000-member wine and foodstuff occasion association, he has committed greater than a decade to the exploration and delight of wine. In his ebook I Drink at the activity: A clean point of view On Wine, that is according to Washington, DC's premium, Wine fundamentals a hundred and one, the writer takes the topic of wine some distance past the predicted.

Read e-book online Apprendre à déguster le vin avec un pro (French Edition) PDF

Ce advisor est une méthode uncomplicated et ludique pour apprendre à reconnaître les différents vins et à les déguster, grâce à des exercices pratiques et astucieux. Amateurs de vins ou oenophiles confirmés, vous découvrirez : - les principales levels de l. a. dégustation : l. a. couleur, le nez, l. a. bouche, - los angeles reconnaissance des différentes saveurs, des arômes, de los angeles chimie présente ou non dans le vin, - des checks et des mémos de dégustation sous los angeles forme de tableaux, - les bonnes questions à poser à un vigneron, au eating place.

Download e-book for iPad: A Short History of Drunkenness by Mark Forsyth

Nearly each tradition on the earth has drink, and the place there is drink there is drunkenness. yet in all ages and in each position drunkenness is somewhat diverse. it may be non secular, it may be sexual, it may be the responsibility of kings or the relaxation of peasants. it may be an providing to the ancestors, or a fashion of marking the top of a day's paintings.

Extra info for Thirsty Dragon: China’s Lust for Bordeaux and the Threat to the World's Best Wines

Sample text

Download PDF sample

Thirsty Dragon: China’s Lust for Bordeaux and the Threat to the World's Best Wines by Suzanne Mustacich


by Anthony
4.5

Rated 4.25 of 5 – based on 41 votes